Tips on Using SnapChat for Small Business Owners
For small business owners it’s often difficult to decide which social media platform can best enhance brand recognition in the marketplace. Unfortunately, there are no magical technique in identifying the right social media network that can make you a billionaire overnight. In order to have some success online you must develop and deploy shareable content that reaches your audience on the right day and time.
The most talked about social media network app amongst millennials in 2016 is Snap Chat. If you’re unfamiliar with SnapChat, then you need to read these awesome tips on how small business owners can use snap chat to reach new clients by being transparent or by sharing your story:
SnapChat Stories for Your Small Business
Snapchat is a platform where you can send snaps to your friends. This is what makes snapchat different from others that you can talk to your friends through sending snaps. In order to reach your audience through snapchat you can create a story with the help of given option of snapchat stories.
Please make sure your stories are very interesting and more importantly insightful. You may ask your audience to take a snap while using your product or ask them to send you a snap with a funny caption.
In return, send them a coupon in the form of a snap which must offer something exciting and stimulating to your customers.
The stories you create on snap chat will only be available online for 24 hours, so please make sure your story provides all the essential details of your small business product or service.
Facilitate your Customers with Quick Video Answers
Another way of marketing your small business is to provide the customers with a quick video Q/A (question/answers).
Here’s an example of how Taco Bell used SnapChat
For instance, if one of your customers is unable to understand a procedure your small business follows then the best options would be to explain and demonstrate in mp4 format. It is the quickest way of showing your customers that how things can work making it easier for establishing your brand’s and customer’s trust.
Gives an Inside Look of Your Small Business Culture
Usually, people love to know what is happening inside your business. Snap chat can be a great way of showing a sneak peak of your business to the customers. And especially, when snap chat presents immense video opportunities, it can be more powerful and influential than other social network apps.
Snap chat gives a glimpse of your small business to the people because the public around you loves to know what’s going behind the scenes of companies. This allows people to get to know that how things work in your company. And the product they are using is created in what manner.
All in all, snap chat can be valuable tool for your small business. Before implementing a snap chat marketing strategy consider running a social media audit. For more details on how to do this, contact The Wally! Digital Group today!
By Samuel Guillaume